TL;DR: A UX agency, what it does and what we can do for you. How this will help your business. What is UX Agency and Why Should Your Company Consider Utilising It? UX is what makes a product enjoyable to use and engaging. It encompasses the site’s look & feel, as well as how navigable the site is. It includes how intuitive it is for users to understand what they’re
Nowadays, a company needs a digital agency. If only to keep up with the ever-changing world of marketing. Digital marketers are much more than social media managers. They are responsible for implementing marketing strategies. Strategies that align with the company’s business goals and objectives. These professionals help you develop your customer base. By focusing on customer engagement and building relationships with them through content creation. There are many companies out
So you’re in Facebook Jail, banned, restricted from liking, commenting and posting. I’ve been there recently and I’d like to relate my experience and what I’ve learned as a digital marketer. It’s correct to say that it’s becoming difficult to play virtual whack-a-mole with Facebook’s “Community standards”. There is a fine line between trampling freedom of speech and protecting the community from abuse. Unfortunately as a marketer one slip up
If you are wondering how come Facebook ads seem to follow you around, here’s how: Its called Facebook Interest Targeting. As a marketer you need to know how to make it work for you. How do you know how you’ve been Facebook Targeted? If you check out my Youtube channel there’s a video I did showing how to find out how Facebook advertises to you. In fact Facebook is the
Facebook advertising requires many varied ingredients to come together to realise an ultimate digital marketing goal. Take a minute to watch this little vid. A Few Good Creatives The line that you should print and stick somewhere prominently is “We write great ads or people die.” It’s a bit extreme, to be sure, but it drives home that crafting a message and making it creative will set you apart from
Digital Design and Strategy is what I’m talking about today but before I get into that I would like to start at the beginning: At the end of August I left my job of over 18 years at McCann Port of Spain. It wasn’t an easy decision. In fact it was prodded along by a general shift in the industry. A shift from traditional advertising to this “new” digital focus.