Facebook advertising: Crafting a better Facebook visual.

Facebook advertising: Crafting a better Facebook visual.

Facebook advertising requires many varied ingredients to come together to realise an ultimate digital marketing goal. Take a minute to watch this little vid. A Few Good Creatives The line that you should print and stick somewhere prominently is “We write great ads or people die.” It’s a bit extreme, to be sure, but it drives home that crafting a message and making it creative will set you apart from

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Digital Strategies. How to come up with a great plan: Part 2

Digital Strategies. How to come up with a great plan: Part 2

Digital strategies OR How to start increasing business: a primer. This is part two to a two part series. Part 1 can be found here. TL:DR: Digital strategies, 5 things: 1. Set a goal. 2. Find out how you can achieve that goal internally, 3. Write down a strategy to get the goal 4. Keep your eye, every day, on the goal 5. Measure the failures as well as the

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Digital Strategies. How to come up with a great plan: Part 1

Digital Strategies. How to come up with a great plan: Part 1

Digital strategies OR How to start increasing business. This is part one to a two part series. Part 2 can be found here. TL:DR: Digital strategies, 5 things: 1. Set a goal. 2. Find out how you can achieve that goal internally, 3. Write down a strategy to get the goal 4. Keep your eye, every day, on the goal 5. Measure the failures as well as the successes. Rinse.

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Why online posts need to be proofed before posting and some solutions.

Why online posts need to be proofed before posting and some solutions.

Tl:DR: An error in your online posts looks bad, you look bad, people laugh at you, you suffer, your employees suffer and everyone is sad. “Oh” you say “So what’s wrong with a little error? I’ll just fix it later, I mean it’s not like I’ve just spent thousands of dollars putting up a post on Facebook, it’s not a press ad after all!” I’m going to be blunt: “No.”

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