TL;DR: A UX agency, what it does and what we can do for you. How this will help your business. What is UX Agency and Why Should Your Company Consider Utilising It? UX is what makes a product enjoyable to use and engaging. It encompasses the site’s look & feel, as well as how navigable the site is. It includes how intuitive it is for users to understand what they’re
Nowadays, a company needs a digital agency. If only to keep up with the ever-changing world of marketing. Digital marketers are much more than social media managers. They are responsible for implementing marketing strategies. Strategies that align with the company’s business goals and objectives. These professionals help you develop your customer base. By focusing on customer engagement and building relationships with them through content creation. There are many companies out
Tracy Hackshaw writes a great piece in Contact Magazine on the countries digital transformation. The data gives a good idea on where we stand and more importantly, where businesses can find opportunites.
My five top graphic design apps on my mobile device help me with my design workflows and digital content creation. In the age of mobility I find myself working off my iPhone more and more, and less on my laptop. Don’t get me wrong, big jobs like illustrations and layouts still are created using physical keyboard, display and mouse but I use my mobile device and my iPad exclusively to
Facebook advertising requires many varied ingredients to come together to realise an ultimate digital marketing goal. Take a minute to watch this little vid. A Few Good Creatives The line that you should print and stick somewhere prominently is “We write great ads or people die.” It’s a bit extreme, to be sure, but it drives home that crafting a message and making it creative will set you apart from
Digital strategies OR How to start increasing business: a primer. This is part two to a two part series. Part 1 can be found here. TL:DR: Digital strategies, 5 things: 1. Set a goal. 2. Find out how you can achieve that goal internally, 3. Write down a strategy to get the goal 4. Keep your eye, every day, on the goal 5. Measure the failures as well as the
Digital strategies OR How to start increasing business. This is part one to a two part series. Part 2 can be found here. TL:DR: Digital strategies, 5 things: 1. Set a goal. 2. Find out how you can achieve that goal internally, 3. Write down a strategy to get the goal 4. Keep your eye, every day, on the goal 5. Measure the failures as well as the successes. Rinse.
Digital Design and Strategy is what I’m talking about today but before I get into that I would like to start at the beginning: At the end of August I left my job of over 18 years at McCann Port of Spain. It wasn’t an easy decision. In fact it was prodded along by a general shift in the industry. A shift from traditional advertising to this “new” digital focus.